South Africa struggling to secure UK TV deal to screen England Test series
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Sky Sports declines offer to renew long-term contract
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Value of bilateral international cricket in decline
Cricket South Africa has yet to secure a UK television rights deal for England’s marquee Test series next winter with Sky Sports declining an offer to renew a long-term contract that expired last year.
Sky’s apparent reluctance to extend a relationship that began more than 30 years ago has left CSA searching for alternative broadcast partners so that the three Tests over Christmas and three one-day internationals in January are televised in the UK.